July 2008
Shift Digital Is Born.
Our Company
The pioneer in program excellence.
Shift Digital is the leader in digital marketing program optimization. For over 10 years, we’ve helped deploy and manage smarter marketing programs for some of the most recognizable brands in the world. Our technology was initially developed to meet the incredibly complex and rigorous demands of the automotive industry, and has more recently evolved to serve clients in other industries such as powersports, home building, healthcare, and more. Our staff includes eight original team members with over 136 years of combined experience, as well as more than 600 employees who support our customers from offices across North America.
Our Clients
The Shift Digital Roadmap
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October 2008
Shift Digital and Chrysler launch the Chrysler Digital program. A decade later, it remains an industry model.
September 2009
Jaguar USA and Land Rover USA are added to the client roster.
June 2010
Shift Digital breaks into the homebuilding industry through a partnership with Pulte Group.
September 2010
Shift Digital establishes an office in Southern California.
August 2011
Toyota, Lexus, and Subaru are new clients.
October 2012
Nissan and Infiniti of Canada become Shift Digital clients.
June 2013
Shift Digital opens a new headquarters in Birmingham, Mich. Kia is now a client.
August 2013
Shift Digital is named a “Cool Place to Work” by Crain’s Detroit Business, a southeastern Michigan business publication.
October 2013
Shift Digital selects Wish Upon a Teen as its inaugural charity partner. Mazda USA becomes a client.
November 2013
Shift Digital is selected as one of Michigan’s “Top Workplaces” by the Detroit Free Press.
January 2014
Shift Digital adds luxury brand BMW as a client.
August 2014
Shift Digital is again named a “Cool Place to Work” by Crain’s Detroit Business.
September 2014
Volkswagen Group of America is now a Shift Digital client.
October 2014
British luxury carmaker Bentley becomes a Shift Digital client.
December 2014
Mercedes-Benz, Smart, and Freightliner brands in the U.S. and Mexico become Shift Digital clients.
February 2015
The NOAH Project becomes a charity partner.
April 2015
Jaguar Canada and Land Rover Canada brands are added to the Shift Digital client roster.
September 2015
Shift Digital is among “The Best and Brightest Companies to Work For Metro Detroit,” as selected by the National Association of Business Resources.
February 2016
Shift Digital adds Acura as a client.
May 2016
Luxury automaker Maserati is a client.
June 2016
Mercedes-Benz, Smart, and Freightliner in Canada become Shift Digital clients.
July 2016
Sports car brand Porsche now works with Shift Digital.
August 2016
Shift Digital is picked by Crain’s Detroit Business as a “Cool Place to Work.”
Cadillac decides to become a client.
September 2016
Luxury automaker Rolls Royce Motor Cars starts working with Shift Digital.
November 2016
Powersports brand Polaris decides to work with Shift Digital.
November 2016
Shift Digital is selected as one of Michigan’s “Top Workplaces” and the "Best Midsized Workplace" by the Detroit Free Press.
January 2017
MINI decides to work with Shift Digital.
March 2017
Shift Digital adds Mazda Canada as a client.
July 2017
Shift Digital recognized as a Great Place to Work by Fortune Best Workplaces.
August 2017
Crain’s Detroit Business selects Shift Digital as a “Cool Place to Work” again.
November 2017
Shift Digital is selected as one of Michigan’s “Top Workplaces” by the Detroit Free Press.
December 2017
Legendary brand Indian Motorcycle becomes a client.
February 2018
Volvo of Canada is now a client.
July 2018
Fortune and Great Place to Work puts Shift Digital No. 1 on its list of the 25 best small- and medium-sized workplaces in New York.
November 2018
Shift Digital is selected as one of Michigan’s “Top Workplaces” by the Detroit Free Press.
January 2019
Shift Digital opens an office in Toronto, Canada’s largest city.
April 2019
Iconic motorcycle maker Harley-Davidson becomes a Shift Digital client.
July 2019
Shift Digital recognized as a Great Place to Work by Fortune Best Workplaces.
August 2019
Crain’s Detroit Business selects Shift Digital as a “Cool Place to Work” for the fifth time.
September 2019
Shift Digital is ranked one of “The Best and Brightest Companies to Work For Metro Detroit,” and one of "The Best and Brightest Companies to Work For Nationally," as selected by the National Association of Business Resources.
September 2019
Specialized Bicycle Components Inc. is now a client.
November 2019
Shift Digital is selected as one of Michigan’s “Top Workplaces” by the Detroit Free Press.
August 2020
Crain’s Detroit Business selects Shift Digital as a “Cool Place to Work” for the sixth time.
September 2020
Shift Digital is ranked one of “The Best and Brightest Companies to Work For Metro Detroit,” and one of "The Best and Brightest Companies to Work For Nationally," as selected by the National Association of Business Resources.
October 2020
Shift Digital is recognized by Energage as a "National Top Workplaces"
November 2020
Shift Digital is selected as one of Michigan’s “Top Workplaces” by the Detroit Free Press for the sixth time.
September 2021
Shift Digital is ranked one of “The Best and Brightest Companies to Work For Metro Detroit,” as selected by the National Association of Business Resources.
November 2021
Shift Digital is selected as one of Michigan’s “Top Workplaces” by the Detroit Free Press for the seventh time.
September 2022
Shift Digital is ranked one of “The Best and Brightest Companies to Work For Metro Detroit,” as selected by the National Association of Business Resources.